How to Select the Right Speaker For Your Team During a Pandemic

Our world has been flipped upside down over night. Everything from how we will be working in a month to what we’re doing for dinner tonight is a big question mark. Your company needs guidance, motivation, and inspiration to power your team through this. 

In the past, most companies would turn to external experts, but bringing in outsiders is not a viable option due to social distancing. However, you can still bring the knowledge and power of a keynote speaker to your team through virtual keynotes and workshops. Most speakers have tailored their speeches and breakaway sessions to fit our current climate and even personalized their talks with Q & A’s and inspiration sessions. So, what kind of speaker does your team need right now? 

There are 4 overarching categories of keynote speakers and each offers something invaluable. 

  1. Thought-Leaders

Within the keynote speaking industry thought leaders are viewed as the best bang for your buck. They often have lower fees and are true experts in their fields. Most come from a background in academia, having dedicated their lives to their study. Their names might not be lining billboards, but their knowledge is priceless. 

 

Organizational Change Expert

If you’re like most companies out there, you probably just went through a massive downsizing that blindsided your team. It’s time to bring in an organizational change expert, like Stanford Professor Robert Sutton who studies the best way to reduce negative friction while restructuring your company and increase positive friction that helps us grow. 

 

Emotional Intelligence Expert

There’s never a bad time to focus on building your team’s EQ, but now is probably a really good time. If your company meetings are laced with tension and stress exudes from the computer screens, bring in an emotional intelligence expert like Dr. JP Pawliw-Fry or Bill Benjamin who study the subtleties of EQ at their academy, the Institute of Health and Human Potential. 

 

Futurist 

No one can see the future, but these smarties are pretty good at predicting it. Futurists are a wealth of knowledge waiting to be tapped. And what most people don’t know is there is a futurist for every industry and most industries intersect. If you’re looking for what’s next in healthcare Jose Morey, a consultant for NASA, IBM and Hyperloop is your guy. Curious about the future of work? Virtually bring Corporate Strategist Nancy Giordano to your team. 

 

And the list goes on and on. Whatever your tactical issue is, there is a thought leader who can help guide you. 

 

  1. Professional/Extreme Athletes 

These are the people who will revive a tired, disenchanted team with team building, inspiration and motivation. They will show your people the light at the end of the tunnel and give them applicable ways to tackle any challenge to get there. Their experience overcoming extreme challenges that push the limits of human possibilities will inspire even the most unmotivated group. 

 

  1. Celebrities

Yes, celebrities are great for selling tickets and wowing the audience, but they’re very expensive and they may lose their wow-factor over a computer screen. In the case of a pandemic, celebrities may not be the best choice. 

 

  1. Business Speakers

Business speakers are experts in marketing, sales, customer experience, and so forth. Anyone who has anything to do with the business world falls under this category. An excellent business speaker will look at your company as an individual and then craft their presentation to fit your needs, wants, and goals. 

If you’re having a hard time finding new leads in this arid economy, consider bringing a marketing expert like Omar Johnson who revolutionized marketing with his work on brands like Beats by Dre and Apple. If your sales team needs some new strategies, try Rejection Expert and Resilience Builder Jia Jiang. And once again, the list goes on. 

When looking for hope during this pandemic take a practical survey of your company’s goals and find a speaker who can help move your team forward and through this mayhem. 

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